We are M.A.D.
about Methods
Are you too?
M.A.D. Methods Consulting is a firm that specializes in user-centric design methodologies. We believe that the secret to creating hit solutions, products and services lies in finding the motivations and habits of the users and piggybacking on them to create something that the users will come back to again and again.
Founded by India’s first certified Game Thinking coach and consultant, Ambikesh Prasad, M.A.D. Methods Consulting delivers coaching, consulting and design services in the engagement space. We also specialize in crafting engaging user experiences by using concepts of Gamification and partnering with technology solutions that bring state-of-the art gamified elements to our solutioning.
Our mission is to work with services and products that make the lives of millions of people better every day.
What We Do
We are a Professional Services organization that offers Consulting, Coaching and Design services in the space of product and service design. We also specialize in the field of Gamification by crafting bespoke user journeys and experiences that ensure long engagement.
Gamification
Gamification has proven to be a great catalyst for engagement, provided it is designed with the right research and thinking. By following battle tested methodologies and using revolutionary tech platforms we provide a gamification design that will work!
Game thinking
Game Thinking is a revolutionary product development and innovation methodology to create products and services that users will come back to again and again. It has been used by teams at companies like Netflix, Amazon, Google, Happify and many more to create hit products!